CAAP Method
Why Korean Cultural Export Outperforms China’s
South Korea's cultural economy is running laps around China's internationally. The gap…
CAAP Method
The Three Traps That Kill Most Chinese Cultural Export Projects
Most Chinese cultural export projects fail in the same places — not because the work…
Founder Notes
How I Sold Chinese Lanterns to 2.65 Million British People
In 2013, I walked into the 100th venue in London and slid a proposal across the table…